we are a strategic communication consultancy.

We translate strategies into communication. Make them comprehensible and tangible. For employees, media and markets. In this way, we make an important contribution to business success.

We give direction to people, brands and organizations and make sure they are heard. In positioning projects, transformations and crises. We think in messages, stories and campaigns. Our aim is always to engage with people and get them on board.

We have corporate backgrounds. That’s why we have a different approach to consulting. We know what it means to develop concepts and ideas. And to implement them in organizations. We’re small enough to understand our clients. And big enough to help them.

Teamfoto: (v.l.n.r.) Christian Garrels, Caroline Thiedig, Jakob Barzel, Alexander Wilke

take a stance.
get heard.
reach people.

Strategy & concept development

brand development 
positioning

Consultancy & coaching

change & cultural management 
employer branding 
crisis communication
M&A communication 
C-level positioning

Public Relations

media relations
content management
public affairs
stakeholder management
issue management

Campaigning

internal & external communication 
360° campaigns 
digital & print
live communication 
social media

why goodthoughts?

We’re owner-managed, opinionated and non-conformist. We enjoy embracing the unknown and feel at home in change situations. 

We speak corporate, SME and politics. And we have many years of experience in organizations of all sizes. 

We are a dependable partner that prefers to interact on equal terms, whether we’re working with C-level executives, communications departments or project teams. 

Instead of following a set rulebook, we find approaches that fit the client. From concept development to editing. With creativity and passion. 

We are partners, coaches and doers. Not a typical consultancy or agency. And that’s a good thing.